TEDx speaker, Digital Marketing author,
Creator of SOSTAC® framework, mentor & CIM’s first examiner for e-marketing and consultant of the SOSTAC® Planning Certification Programme Planning framework & the NFP Great Sportsmanship Programme. SOSTAC® is a simple, logical, and highly effective planning methodology. Paul was born in Dublin and currently lives in London. He holds an MBA from City University (London), a PG Dip Finance from South Bank Poly, a Graduateship in Marketing from the Marketing Institute of Ireland, and a B.Sc. Management from Dublin University.
Dr Dave Chaffey (Speaker)
Co-founder & CEO Smart Insights, Renowned author, digital strategist since 1997, keynote speaker and trainer.
He is passionate about sharing and educating on the latest best practices across ALL aspects of marketing. Dave enjoys helping marketers learn, and progress their careers and businesses grow through integrated digital marketing and transformation. He is fortunate to have been immersed in the fantastic opportunities of digital since the 1990s as a bestselling author, keynote speaker, and commentator.
Dave gives strategic and data-driven actionable advice based on insights, structured in easy-to-understand visuals and mindtools like our Smart Insights RACE digital marketing planning framework.
Head of Operations & IT Absa Bank Uganda.
Herbert has a wealth of experience gained over a 21-year career in information technology. He describes himself as a ‘digital evangelist’, who is passionate about keeping abreast with the latest advancements in technology and leveraging it to make our lives better.
Prior to joining Absa, Herbert was the chief information officer at Stanbic Bank Uganda and the non-executive director of Flyhub Limited, a subsidiary of Stanbic Uganda Holdings. Before joining Stanbic Bank, he worked as the head of information systems at Uganda Telecom Limited and previously held several senior management positions in technology in both MTN Group and MTN Uganda.
Alongside being a technology enthusiast, Herbert is also a professional certified coach and a founding member of the International Coach Federation, Uganda chapter.
He holds a postgraduate diploma in information technology from the University of Liverpool. He has attained several technical and leadership certifications from the United States, the United Kingdom, United Arab Emirates, and South Africa.
Vice President, Global Enterprises, MFS Africa.
Doreen is responsible for driving the strategic growth of MFS Africa Enterprise solutions. She has over 10 years of experience in the financial services sector in Africa, driving channel and partnership development, stakeholder engagement, capacity building, last-mile delivery, and management.
Most notably, Doreen is the recipient of the inaugural Digital Impact Awards -Africa, “Women in FinTech Leadership Award- 2020”, which seeks to recognize and appreciate women taking the lead in using DFS to promote gender equality.
Formerly the Head of Marketing for Beyonic, Doreen was also part of the team that launched MTN Mobile Money in Uganda and EzeeMoney Limited. Over time, she has gained a deep understanding of the challenges, processes, & strategies related to establishing and sustainably scaling DFS products & services in emerging markets.