Uganda Marketers Society (UMS) partnered with the Chartered Institute of Marketing (CIM-UK) – the world’s largest community of marketers, to promote professional marketing standards and practices in Uganda. As part of this partnership, CIM-UK appoints distinguished marketing professionals as Ambassadors and Advisory Council to the Uganda Marketers Society, who are bound by the CIM code of practice.
The objective of the strategic partnership is to ensure that marketing professionals in Uganda benefit from:
- The adoption of CIM Professional Marketing Competencies to establish best practices.
- The opportunity to become chartered marketers by taking up Accredited CIM qualifications and CIM Continuous Professional Development (CPD) programmes.
- Joint networking activities and shared academic exchange to strengthen the professional marketing community and encourage career development.
CIM ambassadors and representatives are responsible for engaging with Universities, building a strong network of CIM Accredited Study Centres, developing CPD programmes and engaging with Ugandan businesses to encourage recruitment of CIM qualified marketers.